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future you | rogaine

If you could go back in time to give your younger self advice, you'd probably tell him to use Rogaine.

And since people tend to put things off, we made a retargeting spot aimed at guys who'd seen the first spot but might still be procrastinating on using Rogaine.

Agency: BBDO NY
ACDs: Nedal Ahmed, Bryan Barnes
CDs: Derek Harms, Damjan Pita
ECD: Tom Markham
Produced at BBDO Studios